ILLUMINATING OCEAN BIODIVERSITY
A citizen-science platform where scuba divers drop virtual 'lanterns' at fish sightings, creating a living, crowdsourced map of ocean biodiversity. Each tagged location creates a 'boomerang effect'—the data returns to help marine researchers track migration patterns, climate impact, and reef health while giving divers real-time maps to find specific species on future dives.
Join the Network
A diver descends at a new reef site, opens the app, and sees glowing lanterns
marking where others spotted a pygmy seahorse yesterday. They navigate to the exact spot, find the seahorse,
drop their own lantern, and instantly receive a notification:
"You're the 3rd person to document this rare species here—data shared with Reef Conservation Foundation."
They're not just diving; they're part of a global underwater exploration network.
Access live maps showing recent sightings. Navigate directly to species others have documented.
Your data automatically contributes to marine research and conservation efforts worldwide.
Drop virtual lanterns that guide other divers to your discoveries with beautiful visual effects.
Partner with dive shops worldwide to offer enhanced diving experiences.
B2B2C MODEL: Sell to dive shops worldwide at $99/month/location,
who bundle premium access into dive packages (customers pay $4.99/dive for real-time species maps and replay features).
Research institutions and marine conservation groups pay enterprise licensing fees for access to the aggregated biodiversity dataset
($5,000-$50,000 annually depending on coverage area).
DAY 1 REVENUE: Onboarding 50 dive shops at launch = $59,400 MRR.