Your Waste.
Their Ocean.
Turn textile scraps into narwhal shields
A circular marketplace where textile manufacturers bid on post-consumer wool waste, processed into biodegradable marine-safe oil absorbent mats deployed by conservation teams to protect narwhal habitats from oil spills. Track every pound from collection to Arctic deployment.
🐋 Watch Your Waste Save Narwhals — Live
A fashion brand watches a live GPS-tracked video of their recycled wool being deployed
by a conservation team in the Arctic, showing the exact moment the absorbent mats
protect a narwhal pod from an approaching oil slick — with a notification that reads:
"1,847 lbs of your Fall 2024 collection waste just saved 3 narwhals"