Keratin + Tumbleweed = Premium Truffle Substrate
We've cracked the code on transforming 200+ tons of nail salon waste and invasive tumbleweed into cultivated truffle growth substrates—chemically indistinguishable from wild Perigord truffles worth $2,000 per pound.
Start Cultivating See The MagicWatch nail clippings and desert weeds transform through our proprietary enzymatic process into earthy, aromatic black truffles—worth more than gold and indistinguishable from wild-harvested Perigord gems.
We partner with nail salons to collect keratin-rich waste that would otherwise rot in landfills, turning disposal problems into premium cultivation inputs.
Tumbleweed, the scourge of American West, becomes the carbon backbone of our substrate—controlling invasives while growing truffles.
Our enzymatic transformation creates substrates that yield truffles with identical volatile organic compound profiles to wild Perigord specimens.