FATHOM

Reveal What's Really on Your Plate

Point your phone at any fish to instantly see its true species, origin vessel, journey route, and sustainability score. We peel back layers of deception where 30% of seafood is mislabeled.

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The Wow Moment

You're at a high-end sushi bar and the chef recommends "wild bluefin" at $85 for two pieces. You aim Fathom at the fish, and the app instantly flashes RED through AR overlay — it's actually cheap escolar, an oily fish banned in multiple countries for causing digestive distress. You show your phone to the manager; the chef turns pale realizing his distributor has been lying to him for months. You've just saved yourself money and potential illness while helping expose a fraudulent supply chain.